Dressed to Impress: Introducing Hudsons Home Staging Service
At Hudsons we are always looking at ways to increase the return landlords and sellers achieve, so that we can truly exceed their expectations on price, the calibre of tenants for landlords, along with buyers that are willing to pay premium price for a home they have fallen in love with at first sight.
Enter home staging. According to The Home Staging Association UK & Ireland, a staged home sells twice as fast as a non-staged home and dramatically increases viewings. Effectively, you’re dressing your space so it appeals to prospective buyers (or renters), allowing them to imagine themselves cooking in the immaculate kitchen or enjoying a glass of wine in the relaxing living room. Think of it as selling a lifestyle. This has certainly proven to increase the price we achieve for our clients.
Buyers often pay an extra amount for the furniture and accessories, for that ready to move into designer interior, without the need to start from scratch. We work with prominent interior designers and furniture providers to make each home bespoke/tailor-made to your individual wish list. Turnkey properties are in great demand, especially with time poor professionals who need the whole process of sourcing and moving into a smart new home simplified with a property that ticks all the boxes.
Not only does this help with achieving record prices but it also increases the value of your investment/home.
Hudsons and The Space Consultancy offer sole agency sellers the opportunity to use our bespoke furniture sourcing service with individual furniture packs for clients, from landlords to international investors, with an exclusive 0% finance offer (subject to terms and conditions), please call 020 7323 2277 for more information or click here to make an enquiry (new home staging page link). We’ll deliver, install, style and dress the property leaving it ready to be photographed and put on the market.
Take a tour of a few of our recent transformation projects….
Hans Cresent
Hans Crescent is an undeniably good-looking, period property with a prime location in a period mansion block in Knightsbridge. Add in high ceilings, a light-giving large windows and honey-toned parquet flooring and what’s not to love? However, even a charming three-bedroom apartment within an easy stroll of Harrods needs a little help to bring it to market.
Watching our video reveals just why professional home staging is such an important part of presenting a property. Rich textures and colours – velvet and silks in jewel-like shades of emerald and sapphire – across luxurious sofas and beds add instant glamour, while the right artwork, objet d’art and soft furnishings are the icing on the cake. Every piece is meticulously chosen and placed for a tailor-made transformation.
Cranfield Court
Another one of our prime properties, Cranfield Court in Marylebone also recently underwent a transformation. London-born actor and singer Mark Wynter rented the apartment out for 15 years until he recently decided to put it up for sale. But before it went on the market, he knew it needed a complete refurbishment with some professional staging as the icing on the cake.
The attractive one bedroom, second floor apartment housed in a handsome period block had location and character in its favour but it’s doubtful it would have received an offer within a week of going on the market without post-renovation staging. The high ceilings and period charm were more noticeable once treated to fresh paint, new flooring, a sleek kitchen and bathroom topped by savvy staging.
Now it’s bathed in soft grey and fresh white with pops of inky blue and warm wooden flooring. Colour and texture combine to great effect. The living room benefits from light-giving sash windows you can admire the southerly view from the on-trend sofa as well as attractive autumnal art and foliage. There’s also space for dining at the well-placed glass table with grey velvet seating, while the refurbished kitchen is bright, white and neat with rooftop views. The result of such effort? The first buyer to view the apartment put in an offer close to the asking price and 5% higher than the last sale in the building.
Hudsons Property home staging service is in collaboration with the Space Consultancy, specialists in sourcing furniture, interior design and installation services. Founded by Joanna Shear, the London-based company provides interior design expertise and an established network of trusted suppliers and manufacturers to provide a seamless specialist furniture sourcing service. Different categories of bespoke furniture packs mean individual landlords and international investors can achieve the perfect look for their property and their budget, whether an urban apartment or a townhouse.
See below examples of bespoke furniture packs to suit your budget, prices from £3,500.
